The World's Ugliest Dog contest crowns its latest, absolutely PRECIOUS victor

Champion Zsa Zsa an English Bulldog is carried by owner Megan Brainard during the World's Ugliest Dog Contest at the Sonoma Marin Fair on Saturday

Champion Zsa Zsa an English Bulldog is carried by owner Megan Brainard during the World's Ugliest Dog Contest at the Sonoma Marin Fair on Saturday

A nine-year-old English bulldog has been named this year's World's Ugliest Dog at a contest in California. The dogs strutted their stuff for a panel of judges who selected the very finest specimen from the monstrous mutts.

With a seemingly three-inch-long lolling tongue and a jutting jaw, Zsa Zsa prevailed over 13 other contestants in the Ugliest Dog contest, a mainstay of the fair for more than 30 years.

It was a ruff night for her competitors, who included a bulldog with furrowed excess skin, a matted ball of fluff called Wild Thang (a Pekingese) and a Chinese Crested-Dachsund with blackheads.

Rascal Deux is held by owner Dane Andrew before competing in the World's Ugliest Dog Contest at the Sonoma-Marin Fair in Petaluma, Calif., Saturday, June 23, 2018.

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Last year's victor was Martha - a 125lb Neapolitan Mastiff with gas and a droopy face.

"She was a puppy mill dog for 5 years in Missouri, and instead of placing her in a loving home at her end of breeding, she was put in a dog auction", Zsa Zsa's profile on the competition website reads. Her mother saw her handsome picture on pet finder and HAD TO HAVE HER!

Zsa Zsa's doting owner told The New York Times that it was the pooch's personality that scored her the trophy. Here's what our winning pup's profile had to say about her life before World's Ugliest Dog stardom.

At 9-years-old, Zsa Zsa is a victor. A panel of judges evaluates the ugliness of a dog and decides the victor. It is usually held on Friday nights, but organisers moved the competition to Saturday in an effort to draw a bigger audience.

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